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Dernier message posté par : | NBA Finals propels ABC to dominate prime time in June
The 2009 NBA Finals -- which saw the Los Angeles Lakers defeat the Orlando Magic 4-1 for the NBA championship -- were a slam dunk for ABC throughout June, averaging over 14 million viewers and providing the top five broadcasts on television among viewers. The broadcasts also accounted for the top five programs among Men 18-34 since February.
If ratings figures hold through the remainder of the month, it will be the second consecutive year The Finals have delivered June's most-watched programs. All five Finals broadcasts ranked No. 1 each night for ABC.
The Finals also sparked ABC to dominate in all key demos, including the following five-game averages:
• M18-34 (6.8)
• M18-49 (7.1)
• M25-54 (7.4)
• P18-34 (5.7)
• P18-49 (5.7)
• P25-54 (5.9)
ABC's five Finals broadcasts averaged an 8.4 HH rating representing 9,642,000 households and 14,347,000 viewers (P2+).
nba.com
TV ratings for NBA finals down from last year
NEW YORK - Television ratings for the NBA finals are down from last year.
The five games on ABC between the Los Angeles Lakers and Orlando Magic averaged an 8.4 rating. That's down close to 10 percent from last season's 9.3 for the six-game Lakers-Celtics series, which was boosted by Boston's large market and traditional rivalry with LA.
It's still up 35 percent from the record-low 6.2 for San Antonio's sweep of Cleveland two years ago.
The five games averaged nearly 14 million viewers and were the five most-watched programs so far in June.
Ratings represent the percentage of all households with televisions tuned into a program.
The Associated Press |
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